Fresh On Table is a catalyst with a mission to promote local farms, sustainability and to assist the UAE's food security mission. Our mission is to reduce carbon footprint by keeping the source of production and consumption closest to each other. FOT is working towards its vision to complete the circular economy sustainability loop by recycling food/farm waste.
CO2 Emissions Calculator*
*from 01st of November 2021 for selected products
Estimated Emissions Saved
This is equivalent to the emissions
of mid size cars over one year
*Fresh on Table has partnered with Carboncare, which has the latest and most comprehensive global emissions calculator, based on the European Standard EN16258. It was developed over five years with various partners (industry, ETH, Swiss federal authorities). Over 3.5 million effective, realistic and frequently updated measurements provide the basis for these calculations.
**The above calculations are based on assumptions that you are based in the UAE and are sourcing products through local farms instead of importing the same from their conventional countries of origin.
Responsible Hospitality
Fresh On Table has proudly joined hands with Hilton as a sustainable food sourcing partner to launch the limited time Growth of the UAE menu. The menu is designed to celebrate UAE's 50th anniversary and features dishes created from locally sourced ingredients. Created by the best of the culinary experts from Hilton Hospitality, the menu showcases local burrata with scrumptious candy tomatoes, seared local sea bass, freshly shucked dibbay bay oysters, roasted cauliflower steak, date ice cream and much more.
Freshest of the Fresh
We take freshness seriously, and always source and deliver the best and purest produce from local farms especially for you. The short distance the produce travels ensures that you get produce that is at its peak of freshness, flavour and nutrition. Locally grown food ripens naturally, retains more nutrients, contains no preservatives and simply tastes better.
Driven by Nature
We are committed to supporting those who are farming on a scale that is human and humane. We are committed to food that is being grown in a wholesome and sustainable manner. Further, we close the loop by collecting your food waste and recycling it into biochar to help farmers increase their yield. We ensure that everything we do - from how the produce is grown, transported, packaged and recycled is driven by nature.
Grown by the Known
We are what we eat! It’s not what’s on your plate, but it’s from where your ingredients are sourced. With a farmer-centric approach, we are on a mission to cultivate a better food system by leveraging technology that provides consumers with a convenient, transparent, traceable way to access real food from local farmers and track it in real-time. Know where each item on your plate comes from.
We’re a part of Microsoft Start up Programme.
As a tech company, we’ve developed multiple tech solutions to empower our Farmers. We leverage deep tech and use blockchain technology to offer traceability for all our products.
Be Local. Be Smart.
Pick farms you Trust.
